My name is Dan Flanigan and I am a product strategist with extensive experience building new products and launching them successfully to market. I have over twenty years of experience in enterprise software with domain expertise in human resources, talent management, identity management, and content marketing. I believe that product managers must spend time in the field, and as such, I have extensive customer and sales facing experience, outlining product solutions that have led to the close of deals with multiple Fortune 100 companies. 

I have repeatedly brought new products to market, taking several from zero to $25M in annual revenue. I have brought products from 3 companies into a Gartner Magic Quadrant leaders quadrant.


Software Product Management 
Agile Development
Enterprise Software
Talent Management/Human Capital Management
Performance Management
Succession Planning
Learning Management and Development Planning
Human Resources Information Systems
Enterprise Provisioning
Identity Management
Web Content Management
Content Marketing




VP of Products

Percussion Software

May 2012 – Present 

Executive staff member responsible for product strategy, roadmap and user experience for Web Content Management and Content Marketing application

Instituted agile development methodologies, established repeatable release procedures, and developed content marketing plan

Key Achievement: Launch of patented technology for website migration and site redesign

Key Achievement: Launch of CMS SaaS offering as single-tenant AWS “appliance”

Key Achievement: Launch of multi-tenant SaaS modules for Search Engine Optimization and Social Promotion

Director, Product Management


June 2007 – May 2012 (5 years)

Product Management leader responsible for multiple products and staff of product managers, user experience designers and technical writers. 

Key Achievement: Launched innovative Performance Management suite to market comprised of five product offerings -- Goal Management, Performance Reviews, Succession Planning, Career Planning and Development Planning. Product within Leaders quadrant of Gartner Magic Quadrant within three years of launch 

Key Achievement: Developed and executed ecosystem strategy to partner and integrate with competency providers, Learning Management systems and 360 feedback providers 

Key Achievement: Provided functional criteria and evaluation of Compensation system as part of acquisition due diligence resulting in acquisition of Worldwide Compensation 

Transitioned development from a waterfall to an agile development methodology 


Established user group and online customer community



Product Manager

Plateau Systems

2006 – 2007

Key Achievement: Provided functional criteria and evaluation of Compensation system as part of acquisition due diligence resulting in acquisition of Nuvosoft 

Key Achievement: Developed enhancements and product demonstration script resulting in HR Technology Conference product shootout win for Performance and Learning solutions

Developed product roadmap, product requirements, use cases, and detailed specifications for Performance Management and Learning Management applications.



Product Manager


2005 – 2006

Developed product roadmap and executed product plans for Enterprise Provisioning Suite comprised of 5 products 

Key Achievement: Introduction of new product -- RoleCourier. First provisioning vendor to provide integrated role management 

Managed Rapid Response pipeline of enhancements requiring engineering resources to achieve sales or revenue recognition goals



Sr. Product Manager


November 2001 – August 2005 

Managed product lifecycle and product roadmap for suite of 14 modules for a biannual release schedule accounting for 70% of company revenue 

Key Achievement: Increased Gartner MarketScope rating for Performance Management product from Positive to Strong Positive 

Key Achievement: Launched new products to market including Compensation Management, Analytics, Talent Acquisition and Workforce Planning. Workforce Planning provided resource demand planning, project portfolio management, expense management, time & attendance, and position management 

Created corporate demonstration system, scripts and data , with scenarios to demonstrate performance management, succession planning, 360 feedback, learning management, learning content management, compensation management, hiring management, organizational climate surveys, cascading goals, coaching content, reporting, and system administration



Product Specialist


1997 – 2001 

Provided product expertise and support for sales and pre-sales professionals 

Wrote sales proposals and responded to Requests for Proposals (RFPs) 

Developed technical white papers for products in development 

Created sales support knowledge repository